Welcome to Chashmawale ("we", "our", or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy applies to all information collected through our website chashmawale.com and any related services. By using our site, you agree to the terms of this policy.

1. Information We Collect

Personal Information

When you create an account, place an order, or contact us, we collect information such as your name, email address, phone number, shipping and billing address, and payment details (processed securely via third-party payment gateways — we never store card numbers).

Usage Information

We automatically collect data about how you interact with our website, including your IP address, browser type, pages visited, time spent on pages, and referring URLs. This helps us improve your browsing experience.

Prescription & Optical Data

If you provide prescription details for eyeglasses or contact lenses, we store this information securely to fulfil your orders and make future purchases easier. This data is treated with the highest level of confidentiality.

2. How We Use Your Information

Order Processing

We use your personal information to process orders, arrange deliveries, send order confirmations, and provide after-sales support.

Personalisation

We use your browsing and purchase history to personalise product recommendations and improve your shopping experience.

Marketing Communications

With your consent, we may send promotional emails or SMS about new arrivals, exclusive offers, and eyewear tips. You can opt out at any time via the unsubscribe link or by contacting us.

Legal & Compliance

We may use your data to comply with applicable laws, prevent fraud, resolve disputes, and enforce our terms.

3. How We Protect Your Information

Security Measures

We implement industry-standard SSL/TLS encryption for all data transmitted to and from our website. Our servers are hosted in secure environments with restricted access.

Payment Security

All payment transactions are processed through PCI-DSS compliant third-party payment gateways. We do not store your card or UPI credentials on our servers.

Data Retention

We retain your personal information only as long as necessary to fulfil the purposes outlined in this policy or as required by applicable law. You may request deletion at any time.

4. Sharing Your Information

Service Providers

We share data with trusted third parties who assist us in operating our business — including courier and logistics partners, payment processors, and cloud hosting providers. These parties are contractually bound to protect your data.

We Do Not Sell Your Data

Chashmawale does not sell, rent, or trade your personal information to any third party for marketing purposes.

Legal Requirements

We may disclose your information if required by law, court order, or governmental authority, or to protect the rights, property, or safety of Chashmawale, its customers, or others.

5. Cookies & Tracking

What Are Cookies

Cookies are small text files stored on your device. We use cookies to keep you logged in, remember your cart, understand site usage, and deliver relevant content.

Types of Cookies We Use

Essential cookies (required for the site to function), analytics cookies (to understand traffic patterns), and marketing cookies (to show relevant ads). You can control cookie preferences through your browser settings.

6. Your Rights

Access & Correction

You have the right to access the personal information we hold about you and request corrections if it is inaccurate or incomplete.

Deletion

You may request that we delete your account and associated personal data. Certain data may be retained for legal or business purposes even after account deletion.

Opt-Out

You can opt out of marketing communications at any time by clicking "Unsubscribe" in our emails or contacting us directly.

7. Third-Party Links

Our website may contain links to third-party websites (e.g., brand pages, social media). We are not responsible for the privacy practices of those sites and encourage you to review their respective privacy policies.

8. Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the updated policy on this page with a revised "Last Updated" date. Continued use of our services after changes constitutes your acceptance of the revised policy.